Wednesday 19 January 2011

Readership Figures on other Music Magazines

There are many other music magazines out there on the market right now, alot of them are extremely popular and sell in the thousands. So I need to find a way of making my magazine as popular as many of the others in the market today I could do this by including a free CD or poster with each magazine or I could do this by using exclusive interviews in my magazine and showing this on my front cover. I have done some research on other music magazines out there and have found out the following readership figures for this year.

  • The most popular music magazine currently is Mojo with a total circulation monthly of 98,484.
  • Just behind this is Q magazine which has a monthly circulation of 94,811.
  • More into the rock magazines and at the moment in third place was Uncut magazine which has fallen in sales this year but currently has a monthly circulation of 75,518.
  • Classic Rock has gone up but is still behind Uncut, it currently has a circulation of 71,242.
  • Metal Hammer which has had an extreme drop in sales currently has a circulation of 41,777.
  • Another rock magazine to have an extreme drop in sales is Kerrang! which has dropped all the way down to a circulation of 41,125.
  • Even further behind this was NME magazine which circulates 38,486 monthly.
  • Under this is dance magazine Mixmag which has a circulation of 26,116.
  • Another magazine to suffer a down in sales was music magazine Word which now has a current circulation of 26,555, which is last place in music magazine sales.
My magazine is targetted to have the same kind of style as Q magazine which I believe was a good choice because Q mag seems to be one of the leaders when it comes to music magazine sales. I also believe it is one of the leaders because it seems to be much higher quality than magazines like Kerrang! and Metal Hammer, it has much glossier paper especially on the front cover which makes them seem quite collectable other than Kerrang! where it seems you keep it for a little while then throw it away.


Readership figures found on http://www.guardian.co.uk/

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